Brilliant Facebook Campaign – IKEA

November 26th, 2009

Running a Facebook campaign is not just about setting up a Facebook page for your business, and then leaves it automated. Many big brands are implementing social media as a direct mechanism to connect with customers. It is always easier said than done, and there are many things to consider and to be done when running a Facebook campaign.

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Ong Tee Keat with Social Media

October 16th, 2009

Datuk Seri Ong Tee Keat, President of Malaysia Chinese Association did a good work again. Not because of he remains his seat as the President of the Party after 10/10 EGM, but it is because he starts to fully apply social media marketing to create Online Branding! It is the way to create an online presence!

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To listen or not to listen?

September 17th, 2009

While I was travelling to work this morning, a local radio station was broadcasting on a discussion about a popular social networking site – Facebook. Listeners called in and shared about their experience using Facebook. Nothing very interesting – I am also a Facebook addict. However, one listener caught my attention.  She was saying that her “aunties” colleagues are also addicted to Facebook, and log in to “plant plantations everyday”. “Aunties”, according to her, referred to “women in their 40s”. Members of Generation X? Where the generation gap has gone to?!

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