Chile Earthquake

March 4th, 2010

A massive earthquake hit Chile on 27 February 2010. The 8.8 magnitude earthquake struck 115km northeast of the City of Concepcion and 325km south-west of Santiago, the capital of Chile. The quake was the seventh strongest earthquake in recorded history.

As death toll rising, aid pledges poured into Chile from around the world on Monday after the government made its first requests for help. United Nations officials told Agence-France Presse (AFP) that President Michelle Bachelet specifically requested mobile bridges, field hospitals, satellite phones, electrical generators, disaster assessment and coordination teams, water purification systems, field kitchens and restaurants.

For more information on nations pledge support, click here.

For more information, visit http://www.google.com/relief/chileearthquake/

Social Media Marketing – Facebook?

February 12th, 2010

I met a client who believes strongly in internet marketing. When Locus-T proposed social media marketing to this particular client to enhance the company’s online marketing effort, they are acceptance to the idea. There is only one thing that they do not want: a Facebook page. The main reason? The company does not want anyone to write bad things on a platform that they created themselves. For them, this action is equivalent to setting a trap for themselves.

They are thinking: People can say whatever they want at forums and portals, but we cannot control this. After all, the forums and portals are not mine. Why should we make our own platform to let people complaint about my products or services and spread rumours about me?

Now, let us see why a company or website should have a Facebook page.

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Success Stories of Legend Kitchen – From a traditional company to online company

February 6th, 2010

Most of the companies nowadays do not like to change. However, as time evolved, changes needed in order to stay competitive. There are might be many changes that need to be considered, however choosing the correct change is crucial. It’s all started with the right change in Legend Kitchen.

Legend Kitchen is a company manufacturing built-in kitchen cabinets, wardrobe and cabinets. Started in the year of 1994, Legend Kitchen was a very tiny company with low capital and small office setup. They tried their best to supply kitchen setup at a very reasonable price to their customers. However, due to the cost of materials and staff were expensive at that time, their profit margin were very low at that time.

Economic crisis come in sudden in the 1997 had made things that were already hard harder. Realizing the fact that they cannot survive with this, they decided to restructure the company and moving all the production of materials in house by themselves. Besides, they also came out different methods of advertising that could attract more customers to them. Since then, they started to increase the capitals and also monthly expenditure. Even though they seem to be earning much, they are spending much as well. So, how about the profit?

Another economy crisis happened again in 2008, this time they knew but that they cannot afford to spend much but to choose the correct ones for spending. In this crucial time, Legend Kitchen meet-up with Locus-T team. Locus-T team brings them a great change, by providing them with low investment advertising method, yet maximize the profit margin.

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Churches attacked as “Allah” row deepens

January 12th, 2010

Up to today, the number of churches attacked has reached eight, but according to Datuk Seri Hishammuddin Tun Hussein, Home Minister and also an Umno vice-president, the situation is not serious.

“So far the attacks have involved stone throwing and arson attempts. There is no serious damage,” said the Home Minister, referring to the latest report on the surveillance on places of worship. – The Star.

Churches and a convent school in Malaysia were attacked using home made fire bombs since last Friday, as “Allah” row deepens, over the recent High Court ruling that allowed Herald, a Catholic newspaper to use “Allah” in its Bahasa Malaysia editions. Continue reading »

Happy Birthday, Sir Isaac Newton!

January 4th, 2010

Google doodle featuring a dropping apple! After your Google page is loaded, there is an apple falling down from the dropping apple Google doodle. Mouse over the Google logo and you will know that today is Isaac Newton’s birthday! What is so great about Isaac Newton?

Google Doodle before homepage loaded, apple is on the branch.
Google-Isaac Newton

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